Job Description

We are looking for a results-driven Marketing Manager to spearhead our marketing efforts and play a pivotal role in shaping our brand’s presence in the market. The ideal candidate will be a creative thinker, strategic planner, and adept at executing comprehensive marketing campaigns. The preferred candidate should be based in Kochi and will operate from our office six days a week.

Responsibilities

• Create and execute innovative marketing strategies to promote brand awareness and achieve business objectives.
• Collaborate with cross-functional teams to align marketing efforts with overall company goals.
• Maintain and enhance the company’s brand identity.
• Ensure consistent messaging across all channels, including digital, print, and events.
• Oversee digital marketing initiatives, including SEO, SEM, email campaigns, and social media.
• Analyze performance metrics and optimize campaigns for maximum effectiveness.
• Develop compelling and engaging content for various platforms, including websites, blogs, social media, and marketing collateral.
• Conduct market research to identify trends, competitor activities, and opportunities for growth.
• Use insights to inform marketing strategies and campaigns.
• Plan and execute multi-channel marketing campaigns from conception to completion.
• Monitor and analyze campaign performance, making data-driven adjustments as needed.
• Develop and manage the marketing budget, ensuring cost-effectiveness and optimal resource allocation.
• Lead and mentor the marketing team, fostering a collaborative and creative work environment.
• Provide guidance on professional development and performance improvement.

Requirements

• Excellent communication skills, both verbal and written.
• Bachelor’s degree in Marketing, Business, or a related field. 
• Proven experience in marketing roles with a significant track record 
• Strong Leadership Skills. 
• Ability to think strategically and develop comprehensive marketing strategies aligned with business goals.
• Innovative thinking to conceptualize and execute engaging marketing campaigns.
• Results-driven mindset with a focus on achieving marketing objectives 
• Ability to adapt strategies to changing market conditions and business priorities.
• Proven ability to manage and lead a marketing team, fostering collaboration and productivity.
• Familiarity with Marketing Tools
• Understanding of both local and global market trends. 
• Effective Time Management Skills 
• Strong Networking Skills